When you’re a fan of small brands, pill there are few things lovelier to see than your favourites teaming up to celebrate what each of them does well.
And when those small brands are Scottish? So much the better.
So it’s safe to say that, more about when a big parcel bursting with goodies themed around Edinburgh teamaker Eteaket’s bestselling Blooming Marvellous green tea landed on my doorstep, I was grinning like a proud mama.
When I think of Eteaket (pronounced like etiquette – clever, right?) it’s more for their tearoom on Edinburgh’s South Frederick Street than for their tea itself. It’s daft, really, given that: a) it’s what they serve there after all; and b) boxes of it, in both loose-leaf and bagged varieties, adorn the shelves of the tearoom for purchase, packaged in the company’s distinctive bright blue and spotty packaging. Eteaket was founded in 2008 by ex-lawyer Erica Moore, and now produces a variety of green, black, white, oolong, rooibos and fruit/herb teas, ethically sourced from the tea centres of the world.
Eteaket has always been open to collaboration with independent companies that share the same values – see, for example, the food and cakes on offer in the South Frederick Street tea room – and since the company opened its “tea concept store” around the corner on Rose Street late last year that adventurous spirit has only deepened. The store hosts regular “meet the maker” events with local craftspeople and offers everything you need to brew the perfect cuppa – as well as tea-inspired chocolate, beauty products and homewares. Last year they teamed up with Isle of Harris gin to produce an aromatic, herbal tea, and they’ve just brought out a black tea barrel-aged in Tomatin whisky barrels.
For the Blooming Marvellous collection, Eteaket teamed up with three businesses from the Lothian businesses to create products inspired by their signature green tea. Now, you can sing the praises of green tea until the cows come home but it will never be something that I enjoy. Blooming Marvellous gets me as close as I ever will, though: the inclusion of rosebuds, vanilla, mallow petals and strawberry softens the bitterness I’ve grown to expect from green tea, and also lends ample scope for collaboration.
Edinburgh’s Coco Chocolatier have actually produced a number of different bars of chocolate which incorporate Eteaket tea blends. I love a good chocolate/tea combo, and this certainly takes the hard work out of coming up with the perfect combination! The Blooming Marvellous bar* is made from a buttery white chocolate, turned green from the inclusion of the tea, and you can actually taste the individual components more easily than when you brew up a cup – at least, so says this non-connoisseur (sidebar: Coco Chocolatier also produces a gin and tonic dark chocolate, made with juniper and citrus oils, and it is as wonderful as that sounds).
I was already a fan of Lucky Cloud’s vegan-friendly skincare products – particularly the silky-smooth lip balms – so was thrilled to see them included in the collection. The Blooming Marvellous lip butter* seems to particularly emphasise the rose part of the tea, which is no bad thing, and I love the little tins these lip butters come in. Heads up: Lucky Cloud’s lip butters are discounted until 12th July. I highly recommend the chocolate one, which smells and tastes surprisingly authentic for a vegan product.
The final product in the collection is a raspberry, rose and vanilla scented soy candle* by Laura Thomas Linens, whose beautifully simple designs have just shot up to the top of my wishlist. I could smell this candle immediately on opening the box, but the nature of the fragrance means that it isn’t overpowering. I hope to keep this on my desk as summer fades into autumn, because I can’t smell it without smiling.
While the Blooming Marvellous collection may not be enough to make a green tea convert out of me, there’s nothing about these products I don’t love. The brands fit together so well, and the fruity and floral aspects of the tea lend themselves perfectly to collaboration. I’m intrigued and excited to see what Eteaket gets up to next!
This post contains PR samples, but all views are my own and unbiased.